List of the most popular social media and multi-media platforms in China
Updated: Feb 21, 2020
The list covers from SoMe, video media, online travel agents to e-commerce platforms
The writer Vanessa Y. is a Chinese media contents producer who has studied and worked in media industry in both Beijing and Stockholm.
This list is made with the combined considerations of: 1, the popularity of the platform in its field (e.g., how many active users the platform has); 2, it suits international clients; 3, what Star It Media is good at doing.
For full insights to the Chinese media industry, you are welcome to take a look at the two industry reports (in Chinese) by Kantar Media CIC:
1, 2018 Social Media Landscape (China, in Chinese, join our member circle for more info in Eng.)
2, 2019 Social Media Landscape (China, in Chinese, join our member circle for more info in Eng.)